Firm launches ‘Kings Know When to Stop’ for safe, responsible gaming - The Source

ADVERTISEMENT
  • Landing Page
  • Shop
  • Contact
  • Buy JNews
  • Login
The Source
  • Home
  • News
  • Politics
  • Education
  • Entertainment
  • Opinions
  • Business
  • Sports
  • Crime
  • World News
  • Parliament
No Result
View All Result
  • Home
  • News
  • Politics
  • Education
  • Entertainment
  • Opinions
  • Business
  • Sports
  • Crime
  • World News
  • Parliament
No Result
View All Result
The Source
No Result
View All Result
Home News

Firm launches ‘Kings Know When to Stop’ for safe, responsible gaming

The Source by The Source
January 7, 2023
in News
0
0
SHARES
28
VIEWS
Share on Facebookshare on whatsappShare on Twitter

[ad_1]

Leading sports betting brand BetKing, has launched a campaign themed ‘Kings Know when to stop’ that aims to encourage a responsible gaming ecosystem by educating players on the importance of betting responsibly. The campaign features a three-part TVC that encourages players to maintain responsible gaming behaviors by recognizing and sticking to their limits.

The videos intelligently leveraged relatable scenarios to communicate the importance of setting and adhering to limits when partaking in any activity, including sports betting. The three films feature BetKing Brand Ambassador & Nigerian Football Legend, Jay Jay Okocha, Reality TV Star, Seyi Awolowo, and social media content creator, Ope Keshinro popularly known as SwitOpe respectively – engaged in different activities including exercise, eating & shopping.

Each ad film showcases the challenges of not adhering to limits and how sticking to limits delivers better results. The three creatives present strong proof points to attest to how BetKing is promoting responsible gaming in the local sports betting ecosystem.

Speaking on the campaign, Gossy Ukanwoke, Managing Director for KingMakers Nigeria said, “Responsible gaming is about using betting for fun and entertainment, and at BetKing, we recognise that customer education is critical to upholding best practices. This campaign teaches the importance of self-control and emphasises on the importance of personal discipline when engaging in various activities, including sports betting.

“The launch of the ‘Kings Know When to Stop’ campaign is in line with our commitment to be the brand at the forefront of responsible gaming in Nigeria. It is critical to use our platform to inform and motivate punters to play responsibly. We are also setting an example for other stakeholders in the digital entertainment sector who must also recognise their responsibility to address the drawbacks of sports gaming as much as we all embrace the upside,” added Ukanwoke.

The campaign will go live across a mix of television and digital platforms, including YouTube, Facebook, and leading OTT platforms. This will be complemented with strong on-ground execution to leverage BetKing’s wide agent network through retail displays.

[ad_2]

Be the first to read it our next BREAKING NEWS, POLITICS, METRO. Click here to join our WhatsApp group

Previous Post

Ibadan North Rep charges constituents to vote APC candidates

Next Post

Breaking: Fire Guts 9 Shops, Two Vehicles In Osun

The Source

The Source

Related Posts

ITF Ratifies Osun as South-West Zonal Headquarters
News

2025: Osun Powers Ahead with Climate-focused Initiatives

by The Source
June 29, 2025
Egbedun @40: Akinleye Salutes Symbology Youthful Excellence, Legislative Distinction
News

Egbedun @40: Akinleye Salutes Symbology Youthful Excellence, Legislative Distinction

by The Source
June 28, 2025
Prof. Adepoju Calls on Women to Support Husbands, Launches Book on Fathers’ Sacrifices
News

Prof. Adepoju Calls on Women to Support Husbands, Launches Book on Fathers’ Sacrifices

by The Source
June 28, 2025
Fubara, Wike Sighted Together in Rivers State after Peace Talks
News

Fubara, Wike Sighted Together in Rivers State after Peace Talks

by The Source
June 28, 2025
Defence Academy Attack: Bandits Demand N200m Ransom For Abducted Officers
News

Bandit Leader Babaro Seizes Kankara, Bans Farming, Kills Dozens

by The Source
June 26, 2025
Next Post
Fire destroys factory in Ondo, Fire razes over 15 shops, Cross river, fire, Ondo, Fire guts immigration headquarters

Breaking: Fire Guts 9 Shops, Two Vehicles In Osun

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Browse by Category

  • Africa News
  • Business
  • Celebrities
  • Crime
  • Economics
  • Education
  • Entertainment
  • Health
  • HumanAngle
  • News
  • Opinions
  • Parliament
  • Politics
  • Religion
  • Sports
  • Uncategorized
  • World
  • World News

Browse by Tags

Abuja Adeleke APC Aregbesola Atiku Bandits Buhari CBN Chelsea Court Davido EFCC EndSARS FG FIRS Governor Governor Adeleke IGP INEC Kaduna Lagos Muslims Naira Nigeria Nigerian Nigerians NUJ Ondo Ooni Osinbajo Osogbo Osun Osun 2022 Osun govt Osun Poly Osun State Oyetola PDP Police SDP Senate Students Tinubu Tunde Odesola US

Categories

  • Africa News
  • Business
  • Celebrities
  • Crime
  • Economics
  • Education
  • Entertainment
  • Health
  • HumanAngle
  • News
  • Opinions
  • Parliament
  • Politics
  • Religion
  • Sports
  • Uncategorized
  • World
  • World News

Browse by Tag

Abuja Adeleke APC Aregbesola Atiku Bandits Buhari CBN Chelsea Court Davido EFCC EndSARS FG FIRS Governor Governor Adeleke IGP INEC Kaduna Lagos Muslims Naira Nigeria Nigerian Nigerians NUJ Ondo Ooni Osinbajo Osogbo Osun Osun 2022 Osun govt Osun Poly Osun State Oyetola PDP Police SDP Senate Students Tinubu Tunde Odesola US

Recent Posts

  • NANS Speaks on Arrest of Suspects with NANS-Branded Vehicle
  • 2025: Osun Powers Ahead with Climate-focused Initiatives
  • Egbedun @40: Akinleye Salutes Symbology Youthful Excellence, Legislative Distinction

© 2022 The Source Nigeria.

No Result
View All Result
  • Home
  • News
  • Politics
  • Education
  • Entertainment
  • Opinions
  • Business
  • Sports
  • Crime
  • World News
  • Parliament

© 2022 The Source Nigeria.

Welcome Back!

Login to your account below

Forgotten Password?

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In